MANSFIELD - The Phoenix Brewing Company is releasing limited-edition apparel with a portion of the proceeds designated to benefit Craft X EDU. The Phoenix will be selling the T-shirts in house with online sales kicking off Aug. 8.
Craft X EDU is a nonprofit working towards creating a more inclusive, equitable and just brewing industry through education and professional development opportunities. They envision a craft brewing community that reflects the diversity of our country’s many communities and that brings people together to create positive, sustainable change. Craft X EDU was founded by Dr. J (J. Jackson-Beckham, Ph. D.), also the diversity ambassador for the Brewer’s Association and the founder of Craftedforall.com.
“2020 has been overwhelming with never-ending obstacles due to COVID, but it has also illuminated many underlying challenges that our community was already facing," said Carmone Macfarlane, Phoenix creative and marketing head. "When we opened (the Phoenix) in 2014, we wanted to create a welcoming and inclusive craft beer community in the heart of downtown Mansfield. We have continually striven to create a community that is like craft beer-varied, diverse and composed of many different styles, cultures, backgrounds, and experiences. And we will continue those efforts. But these tees are an opportunity to help address change, not just in our taproom, but from within our industry.”
The shirts were printed locally by the female-owned and operated, American Graphics Screen printing in Mansfield. The Phoenix logo is featured on the front in a rainbow color blend and a small logo on the back in aqua. The tees are available in ladies and unisex sizing in pale yellow or black and also unisex dark gray sweatshirts. Prices for tees begin at $20 and sweatshirts start at $40. Part of the proceeds from each shirt purchased from Saturday through Labor Day will be donated to Craft X EDU.
For more information about Craft X EDU, visit Craftxedu.org. To purchase the tee online starting August 8, go to phoenixbrewing.com/shop.
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July 31, 2020 at 11:02PM
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Business: Phoenix Brewing selling apparel to benefit Craft X EDU - Mansfield News Journal
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